How it works

Boirelle asks three things and answers with one routine.

Take a selfie

Front camera, natural light, no filter. There is no questionnaire, no quiz and no account. Before the photo leaves your device it is scaled down to 1024 pixels on its longest edge — the version that gets analysed is small by design.

The Boirelle capture screen: a black screen with four white corner marks framing where your face goes, and the line “center your face — natural light” beneath it. — The capture screen

Read your skin

Hydration, oil, texture and redness as they are today — these change week to week. Then undertone, face shape and eye colour, which do not. Underneath, one plain sentence about what the reading means for your makeup.

The Boirelle skin report: hairline-separated rows showing hydration, oil, texture, redness, undertone, face shape and eye colour. — Today's skin

Say where you are going, and how long you have

Everyday, work, dinner, a wedding, photographs or a night out — then five, fifteen or forty-five minutes. The routine is built to fit that time, not trimmed to fit it. Five minutes gets three or four steps that matter.

A Boirelle routine: numbered steps, each with a product category, a one-line instruction and a duration. — The routine

What it is not

Boirelle gives cosmetic guidance. It does not diagnose skin conditions, name diseases or recommend treatments. If something about your skin concerns you, show it to a doctor or a dermatologist.

Start with a selfie

The reading is free — $9.99 for one routine, $79.00 a year for all of them